The earworm of a brand.

Audio Branding and Jingles

jingles

music and sounds for advertising

Audio branding is the earworm of a brand. Like a graphic logo, audio branding serves to give a brand recognition and individuality, making it stand out from the crowd

Nowadays it is not only large companies that make use of so-called sound logos. Many medium-sized and smaller companies are also aware of the importance of brand recognition. Audio branding makes a decisive contribution to this. Because paired with audio-visual advertising materials, a consistent sound gives the whole thing an intensified effect. The target audience will feel more connected to the brand and they will have a certain feeling and association with the brand once they listen closely. – And that’s what it’s all about. Creating positive associations with the brand that make the company stand out and be unique.

With a good jingle, nothing stands in the way of consolidating a positive brand image with the customer. Jan offers acoustic branding and advertising, e.g. in the form of jingles or acoustic branding for companies of all sizes.